I dig denim is a Swedish denim brand for baby and kids based in Gothenburg, Sweden. It was founded in 2009 by designer Hanna Clavegård who had a dream to design great quality denim with a unique look and with the touch of our Scandinavian design.
The clothes are inspired by the beautiful Swedish coast side with wild ocean, rocks and sea salt.
Their vision is to create unique clothing that holds the DNA of I dig denim. For kids, the denim should be stretchy, soft and made for play but yet cool.
Denim has to go with something great and therefore we have a wide range of amazing sweats, tee’s, dresses and jackets in down, denim and cotton.
The environment and ethical aspects are extremely important and we continuously work hard to find the best manufacturers who work with organic fabrics and with proud grows their ECO collection season by season.